About The Organization
A premier Middle Eastern multi-brand retailer faced a critical data bottleneck: managing a sprawling ecosystem of 125+ specialized brands with millions of SKUs. By implementing Informatica Multidomain MDM and Product 360, they transitioned from fragmented, siloed data to a centralized “Golden Record,” accelerating time-to-market and enabling a seamless, compliant omnichannel customer journey.
Industry
Enterprise Retail
scale
2M+ Customers, 35+ Food Brands & 90+ Non-Food Brands
Core Tech
Informatica Multidomain MDM, Product 360 (PIM)
Primary Result
30% faster product launch cycles and 100% regulatory data compliance.
Challenges they were trying to solve while reaching out to us
Serving a massive customer base across 35+ Food and 90+ Non-Food brands created a complex data environment that legacy systems could no longer support.
Inconsistent Data
Product information arrived from multiple global sources in varying formats, leading to significant data silos.
SKU Volume
Managing millions of SKUs across diverse retail categories became increasingly manual and error-prone.
Compliance Complexity
Departments speak different “languages” due to fragmented asset information.
Supplier Bottlenecks
Poor supplier collaboration and manual data exchange caused significant delays in the product lifecycle.
We had been trying to implement MDM for over a year, and with the amazing support of the DatAInfa team, we achieved in record time what would have been very difficult otherwise. From product to data management skills, they are always the right team at the right time. Fantastic work—looking forward to many more successful implementations!
Says Key Data Leader of World’s leading multinational retail franchise operator, Kuwait.
Centralized Product Information Management as Solution
To resolve these bottlenecks, the retailer implemented a robust MDM strategy centered on Informatica Multidomain MDM and Product 360.
Established a single source of truth for all product information across 125+ specialized brands.
Replaced manual entry with automated internal processes to standardize data across the organization.
Implemented a standardized framework for supplier data, enabling seamless collaboration and faster onboarding.
Utilized Informatica’s multidomain capabilities to ensure data consistency across every retail channel.
The Impact: Seamless Omnichannel Retail
The transition to a centralized MDM platform delivered measurable improvements to the retailer’s operational agility and customer experience.
Faster Time-to-Market
Automated workflows and standardized supplier data significantly reduced the time required to launch new products.
Improved Data Accuracy
Centralization ensured consistent, high quality product data across all digital and physical channels.
Enhanced Compliance
Built-in governance structures simplified the management of complex retail regulations.
Streamlined Operations
Reduced manual intervention through automated ingestion pipelines and standardized data rules.
Strengthened Supplier Collaboration
A unified platform enabled more efficient communication and data sharing with global suppliers.
Blogs That Will Help You in Your Digital Transformation Journey
Our Tech Stack for Data Management Solutions
Leading Data Transformation with Next-Gen Technology
Let's Talk